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Dreamer Demeanor Identity

 

Dreamer Demeanor is an online clothing store that encourages people to never stop dreaming. When creating their logo and Facebook cover photo, I went for a sleek and simple design that portrayed exactly that. The bird created by the negative space is a metaphor for breaking free from the norm and chasing after ones dreams. It challenges us to always move forward, and to never let our creativity be confined. These are all values that the company is built on.

 

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Posted on

March 7, 2014